Expert SEO

Bridal Accessories For A Short Notice Wedding II April 7, 2008

The hallways of City Hall were not quite the same as you see in the movies. No elegant marble or oak paneled walls. To the best of my recollection they were mustard and dirty, segmented by fire doors with a single plain square window criss-crossed with re-enforced glass. The license office itself reminded me of an un-employment office back home, stern in comparison to the function it fulfilled. No matter. We had made it in time and emerged moments later marriage license in hand.

We celebrated with lunch at The River Cafe which didn’t seem quite so large in the daylight as it had in the dark. There is no better place to sit of a summers evening and admire the view of Manhattans skyline than the deck at The River Cafe and was the place we decided to take some new friends for a post wedding dinner on the night after the main event.

Tuesday came and went like a blur. It was shopping followed by more shopping and by afternoon I retired early and left my wife-to-be continueing to shop for her bridal accessories. Fifth avenue got a blast that late autumn day but the results on the night were worth every dime.

Wednesday arrived. The day of the wedding. The morning was spent with, you guessed, it more shopping. By early afternoon I left my fiancee to go get the rings, which were being hastily re-sized at a merchant in the Diamond district. Little did I know that she would get caught up in a bomb scare leaving her locked down in the merchants for an hour before losing her driver. She ended up walking back to the hotel amongst the pandemonium carrying bags upon bags of bridal accessories. by the time she arrived it was late afternoon. She had an hour before the appointment with her hairdresser for the evening ceremony. We curled up on the sofa with a glass of champagne. She recanted the story of her incarceration. It wouldn’t be the last time that circumstances would get the better of her, but for now we just laughed.

All the plans were in place and we were set for a memorable night.

How To Choose A Rental Site For Your Spanish Villa April 6, 2008

Millions of people are now choosing to rent their holiday villa or apartment directly to their prospective clients through advertising on the internet. In the first of our series of articles we looked at how to choose which sites to use through the use of search traffic statistic provided by the major search engines. Search traffic represents the volume of visitors that are searching the internet for specific keywords and phrases as is an indicator of how many visitor a particular site may attract because of their positioning on the first page of the results for a given term.

Keywords are only an indicator. To fully benefit from a websites traffic it is also important that the page you create has as much information formatted in the most optimized manner so that your ‘advert’ has the best chance of being listed independently on the search engines. This will help drive traffic not just to the website you have advertised with but also send traffic directly to the page showing the advert of your holiday home.

The premise is, that if the page you create is properly formatted and contains the correct information you are able with a little work to make it visible for some of the most targeted keyword searches, sending visitors who are specifically looking for your type of property in your resort location, straight to your villa.This is much more preferable than hoping they click on your villa as one of many in a database search from the websites homepage. This type of search will send traffic to your page but the ratio of enquiries will be much higher in the former scenario than the latter.

The first thing to look for having chosen a number of sites to consider is the landing page. This is the page on the website that you land on when clicking on the link in Google. This should be a page specific to your resort or property type. This being well search for a villa such as yours and click onto one or two of the properties. There are several things to look out for on the ‘advert page’.

First, compare the title of the page between two or more properties. The title is the description you will find in the blue bar at the top of your screen. Check to see if the title is the same or different for each property. The title of any page on a website should be specific to that page. It is one of the most important things that the search engines look at when they index a page. If the website you are looking at has the same title on every page of the site, forget it and move onto the next website in your list for consideration.

If the title are different they should contain some specific information. This includes, The name of the resort, the property type and the rental status. By this I mean for example, a villa for rent in Moraira, Costa Blanca, Spain should have the minimum included phrases of Moraira, Villa, and rental or holiday rental in the title. You can check the actual title against the list of most popular keywords that you have made from the Google keywords tool. If the page title matches up well with a well search phrase then you can look further.

You should also then look to see if the page has a headline. Usually in bold at the top of the page. If the site is doing its job properly, this headline will be whats known as a h1 tag. You can check this by going to the menu bar at the top of your browser. If you are viewing in Internet Explorer, go to ‘View’ and click on the link in the drop down menu for ‘page source’. In Firefox this say just ’source’. A page will appear with the code used to create the page. It looks confusing, but do not be alarmed. Just slowly scan the top third of the page looking for the text used in the headline. Once you have found it, check to see if at either end of the text there is a <h1 symbol. If there is, good, if not, just make a note, a negative point if you will for this site.

Slowly you will be able to build a picture of which sites are most suited to bringing you the most traffic for your villa or apartment advertisement.

About the Author

Neil Ebsworth is the founder of AMLASpain, the Spanish Property MLS for property for sale in Spain and Villa Rentals Spain

Is It The Euro Not The Dollar That Is Causing Global Problems? April 4, 2008

It is an undisputed fact that the dollar is weak. The trade deficit run up by the Bush Administration in financing the war in Iraq and the sub-prime mortgage crisis are just two of the factors that have driven investors from the dollar to its baby sister, the Euro. The resulting effect has been to see a rise in the price of oil above 100 dollars a barrel as the race for commodities in the markets has left currecy traders trampled under the rush to get out of the way. Oil, gold, even wheat seems preferable.
The US economy is brinking on recession, although we have yet to see one quarter of negative growth ( the definition of recession is two quarters of negative growth).

Definitions aside, you can feel the mood of anticipation when you talk to realtors in some parts of the country. In South Carolina, a real estate market that has not been hit by as large a correction, as say, California, realtors in Mount Pleasant tell an all too familiar story when they say that they are finding buyers sitting on the fence in a waiting game to see how prices will jump before committing to a purchase.
The mortgage crisis which burst the bubble in the US was quick to spread and the tightening of secondary lending soon put UK mortgage lender Northern Rock Bank in a liquidity crisis that needed a government bailout. In a matter of a month the virus had crossed the atlantic and the UK property market caught the same cold as its never ending climb stalled under a realization that prices were not a never ending staircase. This was something that had not been seen for nearly a generation of home-owners and was 1989 since the fears of mortgage debt being higher than property value had reared their ugly head.
The virus continued to spread. Spanish developers who had been building as fast as they could were soon realising that they had more units than they could sell and the holiday property industry in the Spanish Costas fell victim to the same indecision found in the UK. (Unsurprising really as up to 65% of Spanish Property on the coastline of Spain was bought by UK residents looking to invest in a place in sun.

So whilst the world coughs and splutters towards global recession could it be that the Euro could hold the key to releasing the pressure and will we have to wait until the recession bites into European economies before the European Central Bank cuts interests rates?
It is certainly no forgone conclusion that a cut in base rates in Europe would take the pressure off the dollar. Certainly the election result in November could see McCain having to fund an even longer exit strategy in Iraq that would push the deficit to epic proportions. Hopefully voters may have to suffer $4 a gallon at the petrol pumps this summer to alight them to the fact that a Democrat may be a better choice than more of the same.

A Democrat win in November and a cut in European interest rates however may produce a combined effect that would ease pressure on the dollar. The good will feeling normally felt following any election would stimulate the economy in the states and combined with falling oil and gas prices it may be all the economy needs to stave off the recession everyone is feeling.

About the Author (HTML)

Neil Ebsworth is co-founder of AMLAspain.com, The MLS for Property in Spain MLS and Mount Pleasant SC Real Estate.

Properties in Spain In Holding Pattern February 27, 2008

It feels like a plane waiting to land, slowly running out of fuel as it hangs in the air waiting for the tower to give the go-ahead for the landing. For the time being..just waiting.

So it seems with properties in Spain. Reports from across the country seem to indicate that the Spanish Property market is in a holding pattern. The only problem is that no body on board can raise the tower and getting the all clear to land seems a long ways off.

Agents on the Costa Blanca have also reported a mixed start  to the rental season. The rental market  for properties that has been the lifeblood of many agents who cover both aspects of the spectrum seems to have been hit with a touch of the economy blues, possibly with holiday makers agents waiting to see what happens over the few weeks with regards their mortgage payments before booking the annual summer vacation

For any one who wants to know….its warm in Spain at the moment. The sky is blue and the flowers are blooming. If you were thinking of a get away now is as good a time as any to take a last minute break and take up that holiday villa rental

See Ya soon! 

New York limousine service - always ready for you February 25, 2008

Royal Luxury Limousine is everyone’s first choice for transportation in New York. We try to set the standard for corporate service. Some benefits of a commercial account include a comfort pack option, and monthly billing for approved accounts. We guarantee your satisfaction.

As one of New York’s top transportation companies, Royal Luxury Limousine has been making a name for itself in the exotic limousines industry. We provide the best quality exotic limousines possible. New York Limousine’s primary goal is to consistently provide exotic limousines in New York city and Manhattan to individual and corporate accounts, New York airport limousine transfers, city tours and more. We take pride in continuously providing exceptional value and service to you as our loyal client with our exotic limousines New York. Royal Luxury Limousine also takes great pride in its reputation in exotic limousines New York excellence.

We continually assess our hand-picked, highly professional chauffeurs for their reliability, driving skills and passenger-handling attitudes. Stylishly attired in executive uniform, they are always at your service, unobtrusively taking every stressful element out of your day. We are in close contact with each of our chauffeurs so that we can respond immediately to any of your needs or travel changes. No matter where you travel - New Jersey, Connecticut or Westchester Limousines - we are there for you.